A/B Testing

Test your ideas. Ship what works.

Run experiments directly in the browser with a visual editor. Change text, colors, layouts — then track which variation converts better. No server-side changes needed.

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Loved by product teams at companies everywhere
Shopify eBay MediaFire Heroku Salesforce SiriusXM Segment Cisco Michaels WordPress Shopify eBay MediaFire Heroku Salesforce SiriusXM Segment Cisco Michaels WordPress

Experiment. Measure. Ship.

Run split tests without touching your backend. Point, click, and launch variations — then let Inspectlet tell you which version wins.

Visual Editor

Build variations without code

Use the point-and-click visual editor to change headlines, button text, colors, images, and layout — no coding required. The editor works directly on your live site so you see exactly what visitors will see.

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Goal Tracking

Track what matters

Measure success with flexible goals: page views, element clicks, custom JavaScript events, or engagement metrics. See conversion rates update in real time as data comes in.

Experiment: Hero CTA Live
Variation Visitors Conversions Rate vs. original
Original 4,820 241 5.0%
Variation A 4,756 298 6.3% +26%
Variation B Winner 4,801 337 7.0% +40%
Statistical Significance

Ship with confidence

Inspectlet calculates statistical significance automatically. You'll know exactly when a test has enough data to declare a winner — no statistics degree required.

Confidence level 97.2%
Statistically significant Variation B is likely the true winner
Pure JavaScript

Works with any tech stack

Inspectlet A/B testing runs entirely in the browser via JavaScript. No server-side configuration, no deployment pipeline changes, no backend dependencies. It works with React, Angular, Vue, WordPress — any website.

React
Angular
Vue
WordPress

Ship winning experiences

Launch your first experiment in minutes. Visual editing, goal tracking, and significance — all in one place.